Big Dreams, Small Budget? No Problem
So, you've launched your startup—congrats! You’ve got the energy, the product, and the drive. But when it comes to showcasing your brand at trade shows or local events, the price tags on displays can be... well, intimidating. The good news? You don’t need a five-figure budget to make a five-star impression.
At 123Displays, we believe great branding shouldn't break the bank. That's why we’ve curated a list of our top-performing, startup-approved displays—all under $500. These aren’t just cheap alternatives—they’re smart investments that bring ROI from day one.
Let’s explore the five best booth essentials that are light on cost but heavy on impac
Why Smart Startups Go Budget-Friendly
Cutting costs doesn’t mean cutting corners. In fact, startups that invest wisely often come out ahead. Budget displays:
- Lower upfront risk
- Are easier to transport and set up
- Allow you to test multiple layouts or messages
- Can scale with your brand as it grows
Pro Tip: Use the savings for professional graphics or printed materials that elevate your entire look.
Display #1: Ready Pop-Up Display ($395 and up)

Want to turn heads from across the room? A Ready Pop-Up Display is your best friend. Built with a collapsible aluminum frame and stretch fabric graphic, it delivers high visual impact without the complexity.
Why it works:
- Sets up in minutes
- Custom-printed with your branding
- Professional backdrop that covers an entire wall
Perfect for: marketing pros, tech startups, wedding planners, nonprofit launches
Display #2: Telescopic Banner Stand ($179 and up)

Clean. Bold. Flexible. The telescopic banner stand is a versatile solution for indoor events, storefronts, or side presentations.
Why it works:
- Adjustable height and width
- Swappable graphics
- Great for branding or welcome messages
Perfect for: artists, consultants, event coordinators, fitness coaches
Display #3: Tabletop Display ($249 and up)

No floor space? No problem. A tabletop display fits on any standard table and still gives you vertical real estate to showcase your offer.
Why it works:
- Compact and portable
- Custom messaging and visuals
- Looks polished, even in small spaces
Perfect for: authors, service providers, jewelry sellers, coaches
Display #4: Literature Rack ($129 and up)

If you’ve got brochures, catalogs, or flyers, don’t let them pile up on your table. A literature rack organizes your materials and invites visitors to take action.
Why it works:
- Keeps print materials tidy and visible
- Adds structure to your booth
- Easy to fold and carry
Perfect for: travel agents, real estate reps, consultants, schools
Display #5: Custom Printed Banner ($89 and up)

When all else fails, go bold with a printed vinyl or fabric banner. Hang it behind your table, attach it to a tent, or use it as a freestanding sign. It's the MVP of budget displays.
Why it works:
- Custom-printed with vibrant ink
- Weather-resistant options available
- Reusable for multiple events
Perfect for: pop-ups, festivals, sidewalk promotions, first-time booths
Bundle Ideas: Build a Mini Booth for Less
Want to look like a pro without spending like one? Try this bundle combo:
- Telescopic Banner: $179
- Tabletop Display: $249
- Literature Rack: $129
Total: $557 (still affordable and scalable!)
Upgrade tip: swap the literature rack for a banner if you’re under $500.
Events Where These Displays Shine
- Local expos & business fairs
- Farmers markets & food festivals
- Craft shows & art walks
- College job fairs
- Brand activations & promo pop-ups
These displays don’t just fit your budget—they fit your lifestyle. Lightweight, durable, and designed to move with your vision.
Invest Smart, Grow Fast

Your startup should be visible. And visibility begins with appearing--professionally. The following five display solutions allow you to do exactly that without emptying your bank account. You will look great and feel great whether presenting a new product or selling your mission to an audience. Are you prepared to create your low-cost booth? To get a custom quote and discuss your stand displays needs, call us at +1 (877) 744-44-04 or email sales@123displays.com and we will help you make your next trade show a success.