When planning an event, many businesses focus on just one type of display — either indoor or outdoor. In reality, the setups that work best usually combine both. Pop up displays are used inside the booth, while outdoor displays help people notice your space before they get there.
When you use both together, you create a simple path that guides visitors from a distance into your setup. This approach is common in outdoor booth setups and trade show pop up displays where people move between open areas and structured booths.
What Are Pop Up Displays?
Pop up displays are portable backwall systems designed for quick setup inside booths, conference rooms, and exhibition spaces. They are one of the most popular choices for trade show exhibitors because they are lightweight, easy to transport, and create a large visual impact with minimal effort.
Common types include:
- Hop-up displays — tension fabric stretched over a collapsible frame.
- EZ tube displays — modular tube frames with fabric graphics.
- Pop-up walls — larger backwall systems for 10ft or 20ft booths.
- Tabletop displays — compact versions for smaller setups.
Pop up displays are designed for indoor environments where wind and weather are not factors. You can explore the full range of pop up displays.
What Are Outdoor Displays?
Outdoor displays are built to handle wind, sunlight, and exposure to the elements. Their job is to get attention before someone even reaches your booth.
- Event flags — visible from a distance and easy to place
- Canopy tents — define your space and provide coverage
- Banner stands — freestanding messaging
- A-frame signs — simple direction and call-to-action
In most outdoor setups, these displays are the first thing people notice. See more outdoor displays here.
Why Combining Both Works?
Outdoor displays get attention first. Pop up displays explain what you offer once people arrive.
- Outdoor displays bring people in
- Pop up displays keep them engaged
This combination works well at trade shows, markets, product launches, and outdoor events.
How to Combine Both in One Setup
- Outside area → attract attention
- Entry point → define your space
- Main booth → present your message
This layout helps people move naturally from outside into your booth.
Indoor vs Outdoor: Key Differences
| Environment | Indoor | Indoor & Outdoor |
| Wind | None | Designed for wind |
| Use | Branding | Visibility |
| Distance | Close | Long |
Never use a standard pop up display outdoors without protection.
Common Mistakes to Avoid
- No clear direction
- Too much information
- Inconsistent branding
What to Look For
- Portability
- Fast setup
- Replaceable graphics
- Consistent branding
Outdoor displays help people find your space. Pop up displays help you communicate once they arrive.
If you're planning your setup, take a look at pop up displays and outdoor displays, or contact the team to build a setup that fits your event.