We just returned from the trade show and brought back photos from the event. These images show real booths in action and how companies use large exhibition spaces. Here are some observations that could help as you plan for future events.
Hanging structures remain the main reference points in busy halls
At big exhibitions, hanging signs are often the first things people see. Square and rectangular frames help visitors find where a booth or brand is. They keep things simple and act as easy navigation points.
If you need overhead visibility, this category has simple options to start with Hanging Banners
Large backlit walls create a clean, steady background
The backlit panels at the FORMAX and Duplo booths show how soft lighting can improve the space. The background is even, the content is easy to read, and the equipment in front stands out. This method works well in halls with strong overhead lights.
Good if you want an even background without overcomplicating the booth Backlit Display
Modular layouts help organize complex spaces
At the DigiTech booth, the eAt the DigiTech booth, equipment is set apart from the sample area, and the aisles stay open. This kind of layout is common with modular setups, making the booth easier to move through and less crowded.-hanging panels remain visible throughout the hall.
Fujifilm uses big rectangular banners that stand out even from far away. In places with high ceilings, shorter signs can be hard to spot, so wide hanging banners serve as reliable visual markers.
Helpful when the space needs structure and separate working zones Modular Displays
Wide hanging panels stay visible across the hall
Fujifilm uses large rectangular banners that can be noticed even from distant aisles. In venues with high ceilings, shorter structures often get lost, so wider hanging elements work as dependable visual anchors.
Useful in halls with high ceilings where small displays easily disappear Hanging Banners
Circular hanging signs mark the booth from all sides
Brands like Hunkeler and Horizon often pick circular signs. These are easy to spot from any direction, which helps visitors see where the booth starts, especially if the layout is open on several sides.
Technical areas work best with minimal backgrounds
Booths with machinery usually use simple graphics. Clear panels help keep attention on the equipment, making it easier for visitors to follow the presentation. This method is often missed but works well.
These work well when you need clear movement paths or quick booth identification.
Tower Display · Directional Signage
A clean backlit wall keeps the equipment easy to view
This FORMAX example shows that a bright, even wall helps highlight detailed products. When the background is simple, it’s easier for visitors to spot key features.
Best for setups where the product needs a clean, bright backdrop Lumiere Light Wall
Hanging signs are essential in very large spaces
In halls with wide aisles and high ceilings, booths without overhead signs can be hard to see. This photo shows how a hanging sign becomes the main feature that helps visitors find their way.
Works well in large halls where finding your booth can be challenging Hanging Signs
If you're preparing for a show
We can help match the right display setups to your event format — whether it's a large island booth, a technical demo area, or a smaller presentation space. Reach out through our website, and we’ll suggest options that work well in spacious venues and stay simple to assemble.
We can help you find display options that match your booth size and layout — whether it’s a technical demo area, a wide island booth, or a compact space.
If you want help choosing a setup that stays simple to assemble and works well in large halls, you can reach out to us directly through 123Displays.com.
